♦ What is video marketing
♦ The evolution and capabilities of video marketing
♦ Trends, market specifics (ecosystem)
♦ Strategy development
♦ How to define youraudience
♦ Platform / channel types
♦ Video Buying / selling video formats
♦ Content creation
♦ Product positioning – how is it done?
♦ Video content marketing
♦ Video Pricing Models
♦ View Viewability, ad fraud
♦ Monetization and distribution
♦ Live video
♦ What is live streaming?
♦ What communication goals can be achieved through live video?
♦ Distribution (Facebook Live, YouTube)
♦ Live Live streaming promotion
♦ Viewability statistics
Format: Practical guidance from business professionals on real cases.
Horarium: 12 hours
Интерактив Адвъртайзинг бюро България СД
Blvd. Dondukov №57 entrance E