Alexander has been involved in Internet marketing and commerce since 2002, when he began his bachelor’s degree in eCommerce at Brunel University, West London, where he also completed a master’s degree in Wireless Enterprise Business Systems. Certified Advertising Professional with Google Adwords and Google Analytics. He advises some of the largest brands on the Bulgarian market, such as Easy Credit, Plesio, Hoermann, Konica Minolta, Mazda, Generous Auto, Prista Oil, Domko, Borika Bank Service, Zora and others. He is currently advising new brands on how to build a comprehensive and profitable internet marketing strategy.