Research Image

MIXX – Финалисти

01. CREATIVE PERFORMANCE

recycled clichés – proof.
chief sleep officer – proof.
The small world of the Bigbank – Hub Ahead
The Alumni Diaries – together&

02. SEAMLESS BRANDING

off the record – proof.
41:25 – proof.
Luck changes, indeed – together&

03. DIGITAL CRAFT

mountain sea stops – proof.
The Awakener’s Team – Publicis Groupe Bulgaria
Yettel’s Digital Transformation – guts&brainsDDB

04. BRAND PURPOSE

Shh – proof.
chief sleep officer – proof.
Real communication begins when we put our phones away – guts&brainsDDB

05. INTEGRATED CAMPAIGN

Active Living – guts&brainsDDB
recycled clichés – proof.
chief sleep officer – proof.
The Awakeners’ Team – Publicis Groupe Bulgaria
Luck changes, indeed – together&

06. ENGAGEMENT CAMPAIGN

recycled clichés – proof.
mountain sea stops – proof.
VIVACOM GAME ON 2025 – TDB Play
Luck changes, indeed – together&

07. IN-GAMING CAMPAIGN

The Awakeners’ Team – Publicis Groupe Bulgaria
Goodgame Lan Party 2025 – TDB Play
VIVACOM GAME ON 2025 – TDB Play

08. VIDEO CAMPAIGN

The Court of Resilience – handplayed.
41:25 – proof.
The Alumni Diaries – together&

09. BEST USE OF SOCIAL NETWORKS CAMPAIGN

Luck changes, indeed – together&
DM the summer – proof.
just another figure – proof.
5 leva – Ozone

10. INFLUENCER MARKETING CAMPAIGN

chief sleep officer – proof.
Boro does not work a lot – together&
LEGO Day Special – Ozone
MAGGI ASIAN FRIED Noodles – DNK Agency

11. REAL TIME

The Court of Resilience – handplayed.
just another figure – proof.
Back on Track – Ozone
Bravo be! – Ozone

12. AD TECH & AI-DRIVEN CAMPAIGN

just another figure – proof.
The Awakener’s Team – Publicis Groupe Bulgaria
The small world of the Bigbank – Hub Ahead

13. DIGITAL AUDIO CAMPAIGN

off the record – proof.
DM the summer – proof.
Ariana Lyatno RAP-UP the weather – dentsu Bulgaria

14. E-COMMERCE CAMPAIGN

Bravo be! – Ozone
Turn moments into memories campaign – DMI
Black Friday at Scale for a €1B+ Smart Home Brand – CreateX

15. DIGITAL PR CAMPAIGN

The Court of Resilience – handplayed.
chief sleep officer – proof.
Yettel’s Digital Transformation – guts&brainsDDB
41:25 – proof.
The Awakeners’ Team – Publicis Groupe Bulgaria

16. NON-PROFIT

the rain collection – proof.
just another figure – proof.
The Awakeners’ Team – Publicis Groupe Bulgaria
GIANTS – brandЪ
Luck changes, indeed – together&